kdg mediadirect is our youngest division and as such our specialist in direct sales and e-commerce. We advise, support and accompany content providers to help them gain professional access to the end-customer markets with services ranging from target group analysis to webshop handling.
Direct sales are the topic of the hour. Therefore we first assess your most promising sales and distribution channels in our D2C consulting phase prior to developing a sales and marketing strategy and finally preparing your future customer address management system. After that we proceed to implementation with a tailored sales and distribution platform and targeted sales campaigns, an optimised goods management and distribution system, and last but not least accompanying monitoring and reporting support.
TAKE FIVE: MEDIADIRECT’S 5 SERVICE COMPONENTS
1. Multichannel consulting
Development of marketing strategies for D2C or B2B
2. Target group marketing
Design and implementation of a customised e-commerce platform with accompanying activities
3. System-guided CRM and order management
Evaluation of purchase history, order entry, debt collection management, after-sales
4. Coordination of goods management and distribution
Purchasing, warehousing, bundling, finishing, packaging, dispatch and returns management
5. Multichannel monitoring and reporting
Performance analyses and controlling of sales campaigns